Forums are down too, not sure if it's deliberate as they try to fix stuff, or due to the traffic from people trying to find out what's up, or a sign EA's servers / resources in general are being hit by a deliberate DDOS attack. I have a feeling we'll see a resolution time measured in hours, but I have absolutely no information to back that, just a gut feeling.
How do you know its DDOS?
I don't. I was just indicating it's one possibility (albeit an unlikely one, as they were working on the servers today then they went down, so...). Kinda funny, though, how a DDOS attack and a bunch of legitimate users overwhelming the servers are basically the same thing, and appear identical internally and externally.
Thank you for your reports! This issue is currently under investigation, please keep an eye on this thread for updates.
PS! Marking this posts as a Solution just to draw attention to it.
Yup, fixed! All hail the mighty eakristi, who fixed the problem merely by acknowledging its existence! May all future problems be as easily resolved!