February 2021
Had the same issue, could not install on steam. I had to remove from Steam and install on Origin.
I saw it as a tactic to force people going on Origin, but it was annoying to have to download everything again from the start (since Steam has some special files to force use on it)
Even creating the Origin Account after installing it, and running it, would not allow Steam launch version to detect it (even restarting the PC, Origin, then Steam, and the game).
It was annoying, and I would prefer having all my games in one place instead, since anyway that doesn't change anything for Origin/EA